An integrated marketing campaign
about IrazÚ Coffee

Located on Elon University’s campus. Irazú Coffee is an alumni ran coffee shop, serving hundreds of Elon students, faculty, and natives. 

Irazú has the capacity to attract more customers, however, there were certain components of their website and internet presence that hindered this college coffee shop. Our team noticed several problems with Irazú’s marketing strategy and provided several solutions.

Irazu Logo_1597015037
Tools Used
Sample instagram posts

Two sample posts that can be used for Instagram stories, to attract more customers.

Sample Banner ads

Two sample banner ads that can be used as an advertisement on popular sites to further bring traffic to Irazú’s site.